Jaguar Land Rover’s Discovery brand is getting a new look as it prepares to launch its first all-electric vehicle. The Discovery EV will be unique as it looks to differentiate from Defender and ...

Russell Brand is facing accusations of rape, sexual assaults and emotional abuse over a seven-year period. The actor and comedian is also said to have behaved inappropriately at work during the ...

On the resell apps, I search for the brand name and style and click the size, color, and price point that I'm willing to pay for tops, shorts, skirts, and leggings that are pre-worn but look brand ...

Investopedia / Michela Buttignol As Harvard Business Review (HBR) has reported, companies with high scores on two often-overlooked (and closely related) market research metrics—brand loyalty and ...

To marketing professionals, a brand is a product or a business that has a distinct identity in the perception of consumers. The brand is created through elements of design, packaging, and ...

"Preparations have been made to promote ‘Brand UP' at five major airports in India initially, with plans for further expansion as needed," said an official spokesperson. Under this scheme ...

Now giddy up! Shop by Brand: Tecovas | Rhodes Footwear | Justin Boots | Tony Lama Boots | Ariat Boots | Frye Boots | RRL | Unmarked Boots | Lucchese Boots | Rios of Mercedes Tecovas is a new ...

Uncommon Creative Studio has collaborated with Communion to create a new app designed to “arm the nation with a financial buffer against the world” and “fix its broken relationship with money”.

Branding in the nonprofit sector appears to be at an inflection point in its development. Although many nonprofits continue to take a narrow approach to brand management, using it as a tool for ...

Opinions expressed by Forbes Contributors are their own. William Arruda covers personal branding, leadership, and careers. What would you think if you walked into a Starbucks and the barista got ...