The customer is always right” is a credo that is often used and applies especially to consumer-facing businesses like Starbucks ...

Starbucks is seeing declining foot traffic at its stores. The company still has a strong global brand. Despite its huge ...

Starbucks Red Cup Day has officially arrived, offering customers a free, reusable red cup with every seasonal drink order.

Starbucks' new CEO, Brian Niccol, took over in September. The company's former CEO, Howard Schultz, believes in his successor ...

The Starbucks spokesperson also could not say when the Sharpies might be re-implemented. Nevertheless, Sharpie’s parent ...

Brian Niccol was hired to turn the company around. He’ll have a better chance the more time he pledges to be in Seattle.

Schultz concluded in his memo, titled ‘The Commoditisation of the Starbucks Experience’, that the Starbucks brand had been diluted. That night he sent it to each of the company’s senior executives. A ...

The coffeehouse chain’s profits are sinking and its popularity is shrinking. Can a simplified menu, TV advertising and clean ...

One of the most recent—and notable—changes is that the company intends to bring back a “human touch” by writing customer ...

Shares of Berjaya Food Bhd dropped to their lowest level in six weeks yesterday, following the café-and-restaurant operator’s ...

The coffee giant thinks ceramic mugs, a coffee condiments bar and comfy chairs are a good start toward improving its in-store ...

Starbucks slumped in sales this last quarter. But the Chinese coffee brand, characterized by heavy discounts, reported a ...